BOUNCE!

To communicate this new mascara that gives your lashes bouncy volume, I worked closely with the team at Jelly to develop these bespoke playful shapes to bring our campaign to life. Then we paired them with a giant trampoline and amazing live talent. The results are a vibrant, ownable campaign with WOW lashes!

Model Photography/Director: Lacey
Illustrations, Video Editing: Jelly
Wardrobe Stylist: Karen Leavitt
Set/Props: Danielle Von Braun
MUA: Diane DaSilva
Hair: Danilo Dixon
Movement Consultant: Toogie Barcelo
Product Photography: Amber Lokatys
Product Photography Set/Props: Bryson Gil
Stills Editor: Hunny